McLuhanove ambivalentne prerokbe o digitalni dobi in pesimistične diagnoze Kathrin Röggl

Avtorji

  • Željko Uvanović

Ključne besede:

digitalni mediji, postmodernizem, postdemokracija, simulaker, McLuhan, Marshall, Röggla, Kathrin

Povzetek

Dela Marshalla McLuhana je vsekakor mogoče uporabiti za interpretacijo sodobnih razmer, ki jih znatno določajo digitalni mediji, in sploh za čas 21. stoletja, ki ga pogostoma označujemo s pridevnikoma postmodernistični in postdemokratični. Čeprav je njegove poglede v nekaterih podrobnostih treba prilagoditi, je mogoče mnoge izmed njegovih razlag medijev uporabiti tako za osvetlitev sodobnih medijskih in tudi političnih problemov. McLuhanove hipoteze, ugotovitve in opazke so najbolj aktualizirali mlajši teoretiki, saj so jih postavili v sodobnejše medijske kontekste, jih modificirali in nadgradili. Toda medtem ko se dela McLuhana kažejo kot izrazito ambivalentna in zato odprta za najrazličnejše interpretacije, razlage in razumevanja, je pogled me dijske teoretičarke in pisateljice Kathrin Röggla nedvoumno pesimističen, kar postane še posebej očitno v njeni radijski igri in tudi v proznem besedilu die alarmbereiten. Primerjava McLuhanovih razlag in pogledov Kathrin Röggla je pokazala, da obstaja med njimi precejšnja stopnja strinjanja glede subjekta potrošništva, komercialnega interesa vladajočih, igre vlog, simulakra, postdemokracije in resignacije – in to kljub dejstvu, da se Röggla nikoli ne sklicuje na McLuhanova dela neposredno. Antiutopični del McLuhanovih napovedi je tudi dobro realiziran v avtoričinem nazoru (Weltanschauung), ki se nevede nahaja znotraj polja McLuhanovih razlag.

Literatura

Andreas, Michael. “The Sensorium of Social Media. ‘Tactile’ Cyberculture and McLuhan’s Turn on the Audiovisual.” McLuhan Galaxy Conference. Understanding Media, Today. Conference proceedings, Barcelona, May, 23rd–25th. Eds. Matteo Ciastellardi, Cristina Miranda de Almeida, and Carlos A. Scolari. Barcelona: Collection Sehen, Editorial Universidad Oberta de Catalunya, 2011. 401–410.

Arnau, Albert García. “From Homo Typographicus to Homo Digitalis.” McLuhan Galaxy Conference. Understanding Media, Today. Conference proceedings, Barcelona, May, 23rd–25th. Eds. Matteo Ciastellardi, Cristina Miranda de Almeida, and Carlos A. Scolari. Barcelona: Collection Sehen, Editorial Universidad Oberta de Catalunya, 2011. 420–429.

Chrystall, Andrew Brian. The New American Vortex: Explorations of McLuhan. Dissertation in Media Studies. Massey University, Palmerston North, Aoteraroa/New Zealand, 2007.

Chupnik, Gerald C. “The Digitized Self in the Internet Age.” Psychology of Aesthetics, Creativity, and the Arts 5.4 (2011): 318–328.

Clarke, David. “The Capitalist Uncanny in Kathrin Röggla’s wir schlafen nicht: Ghosts in the Machine.” Angermion 1 (2008): 147–163.

Comor, Edward. “Digital Engagement. America’s Use (and Misuse) of Marshall McLuhan.” New Political Science 35.1 (2013): 1–18.

Elizondo, Jesús O. and Carolyn Guertin. “Acoustic Space, Territories and Borderlines. Art as Locative Media that Saves Lives.” McLuhan Galaxy Conference. Understanding Media, Today. Conference proceedings, Barcelona, May, 23rd–25th. Eds. Matteo Ciastellardi, Cristina Miranda de Almeida, and Carlos A. Scolari. Barcelona: Collection Sehen, Editorial Universidad Oberta de Catalunya, 2011. 622–634.

Findlay-White, Emma, and Robert K. Logan. “Acoustic Space, Marshall McLuhan and Links to Medieval Philosophers and Beyond. Center Everywhere and Margin Nowhere.” Philosophies 1 (2016): 162–169.

Fuchs, Christian. “Transnational Space and the ‘Network Society’.” 21st Century Society 2.1 (2007): 49–78.

Galabert, Pedro. “Marshall McLuhan. A Prophet Before His Global Mirror.” McLuhan Galaxy Conference. Understanding Media, Today. Conference proceedings, Barcelona, May, 23rd–25th. Eds. Matteo Ciastellardi, Cristina Miranda de Almeida, and Carlos A. Scolari. Barcelona: Collection Sehen, Editorial Universidad Oberta de Catalunya, 2011. 61–70.

Gascue Quiňones, Alvaro. “Facebook: McLuhan’s Global Village?” McLuhan Galaxy Conference. Understanding Media, Today. Conference proceedings, Barcelona, May, 23rd–25th. Eds. Matteo Ciastellardi, Cristina Miranda de Almeida, and Carlos A. Scolari. Barcelona: Collection Sehen, Editorial Universidad Oberta de Catalunya, 2011. 108–117.

Girlanda, Elio and Carolina Fernández Castrillo. “McLuhan and New Communication Technologies. From Posthumanism to Neuromedia.” McLuhan Galaxy Conference. Understanding Media, Today. Conference proceedings, Barcelona, May, 23rd–25th. Eds. Matteo Ciastellardi, Cristina Miranda de Almeida, and Carlos A. Scolari. Barcelona: Collection Sehen, Editorial Universidad Oberta de Catalunya, 2011. 529–537.

Graham, Stephen. “The End of Geography or the Explosion of Space? Conceptualizing Space, Place and Information Technology.” Progress in Human Geography 22.2 (1998): 165–185.

Heilmann, Till. A. “Ein Blick in den Rückspiegel. Zur Vergangenheit und Gegenwärtigkeit von Understanding Media.” Eds. Jana Mangold and Florian Sprenger. 50 Jahre Understanding Media. Navigationen 14.2 (2014): 87–103.

Huhtamo, Erkki. “A Menippean Satirist in the Rear View Mirror.” Journal of Visual Culture 13.1 (2014): 58–60.

Kormann, Eva. “Rastlose Medienspiele. Kathrin Rögglas Theaterstück wir schlafen nicht.” Amsterdamer Beiträge zur Neueren Germanistik 78 (2011): 195–206.

Krewani, Angela. “Marshall McLuhan and the Emergence of American Television Theory.” McLuhan’s Global Village Today. Transatlantic Perspectives. Eds. Carmen Birkle, Angela Krewani, and Martin Kuester. London, Vermont: Pickering & Chato, 2014. 177–187.

Kupczynska, Kalina. “Hinhören, weghören, aufhören – mediale und discursive Bewegungen in die alarmbereiten von Kathrin Röggla.” Reise und Raum. Ortsbestimmungen der österreichischen Literatur. Beiträge zur Jahrestagung der Franz-Werfel-StipendiatInnen am 26. und 27. April 2013 in Wien. Ed. Arnulf Knafl. Vienna: Präsens Verlag, 2014. 160–172.

Levinson, Paul. Digital McLuhan. A Guide to the Information Millennium. London, New York: Routledge, 1999.

Marchessault, Janine. Marshall McLuhan. Cosmic Media. London, Thousand Oaks, New Delhi: Sage Publications, 2005.

McCutcheon, Mark. A. “Dubjection. A Node (Reflections on Web-Conferencing, McLuhan and Intellectual Property).” McLuhan’s Global Village Today. Transatlantic Perspectives. Eds. Carmen Birkle, Angela Krewani, and Martin Kuester. London, Vermont: Pickering & Chato, 2014. 59–73.

McLuhan, Marshall. The Gutenberg Galaxy. The Making of Typographic Man. Toronto: University of Toronto Press, 1962.

– – –. The Mechanical Bride. Folklore of Industrial Man. Introduction by Philip B. Meggs. London: Duckworth Overlook, 2011.

– – –. “The Playboy Interview: Marshall McLuhan.” Web. 3 May 2016.

– – –. Understanding Media. The Extensions of Man. Cambridge, London: The MIT Press, 1994.

Merx, Sigrid. “Mapping Invisibility. Surveillance Art and the Potential of Performative Cartography.” Performing the Digital. Eds. Martina Leeker, Imanuel Schipper, and Timon Beyes. Bielefeld: transcript Verlag, 2016. 157–170.

O’Dea, Jane. “Media and Violence. Does McLuhan Provide a Connection?” Educational Theory 65.4 (2007): 405–421.

Perenič, Urška. “Še k pojmu medialnosti.” Slavistična revija 65.1 (2017): 3–19.

Peroni, Carlo. “Ground-Making: The Medium as Environment.” McLuhan Galaxy Conference. Understanding Media, Today. Conference proceedings, Barcelona, May, 23rd–25th. Eds. Matteo Ciastellardi, Cristina Miranda de Almeida, and Carlos A. Scolari. Barcelona: Collection Sehen, Editorial Universidad Oberta de Catalunya, 2011. 88–97.

Peters, John Durham. “Technologische Imagination 1964.” Eds. Jana Mangold and Florian Sprenger. 50 Jahre Understanding Media. Navigationen 14.2 (2014): 105–123.

Röggla, Kathrin. die alarmbereiten. Frankfurt am Main: Fischer Taschenbuch Verlag, 2012.

– – –. Die falsche Frage. Theater, Politik und die Kunst, das Fürchten nicht zu verlernen. Saarbrücker Poetikdozentur für Dramatik. Ed. Johannes Birgfeld. Saarbrücken: Theater der Zeit, 2014.

– – –. Essenpoetik. Drei Vorlesungen als Poet in Residence an der Universität Duisburg-Essen, 1.–5. Dezember 2014. Web. 3 May 2016.

– – –. Gespensterarbeit, Krisenmanagement und Weltmarktfiktion. Vortrag im Wiener Rathaus am 25. Februar 2009. Wien: Picus Verlag, 2009.

-– – –. wir schlafen nicht. roman. Frankfurt am Main: Fischer Taschenbuch Verlag, 2010.

Rosen, Avi. “Digital Skin.” McLuhan Galaxy Conference. Understanding Media, Today. Conference proceedings, Barcelona, May, 23rd–25th. Eds. Matteo Ciastellardi, Cristina Miranda de Almeida, and Carlos A. Scolari. Barcelona: Collection Sehen, Editorial Universidad Oberta de Catalunya, 2011. 590–601.

Speer, Martin. “The Complementary Aspects of Marshall McLuhan and Postmodernism in the Literary Study of the Internet. Exemplified in the Rhizome Theory of Gilles Deleuze and Félix Guattari.” McLuhan’s Global Village Today. Transatlantic Perspectives. Eds. Carmen Birkle, Angela Krewani, and Martin Kuester. London, Vermont: Pickering & Chato, 2014. 47–57.

Trotta, Joe and Markus Danielson. “Image-Based Online Communication. Observation on the Status of Images as Linguistic Constituents in Computer-Mediated Communication.” McLuhan Galaxy Conference. Understanding Media, Today. Conference proceedings, Barcelona, May, 23rd–25th. Eds. Matteo Ciastellardi, Cristina Miranda de Almeida, and Carlos A. Scolari. Barcelona: Collection Sehen, Editorial Universidad Oberta de Catalunya, 2011. 389–400.

Wojno-Owczarska, Ewa. “Beziehungen zwischen Literatur und Film am Beispiel des Schaffens von Kathrin Röggla.” Zeitschrift des Verbandes Polnischer Germanisten 2 (2013): 349–368.

Objavljeno

2017-11-01

Številka

Rubrike

Tematski sklop